Group of African children, from Samburu tribe, using laptop in the village, Kenya, East Africa. The Samburu tribe is one of the more dominating tribes of north-central Kenya
The IT World and Business


Business is a socially legitimate activity that comes its right to exist via economic functionality and the legitimacy it creates for alone, for its shareholders, and for their wider network of constituencies. It owes its interpersonal legitimacy towards the trust that inspires in employees and contemporary culture at large; to its relationship with governments and other substances in resolving problems of social importance, and to its enduring commitment to delivering economic benefit that functions the public good.

The Information Universe

In the developing world, you will find two primary economic regimes or sides: a bulk-processing universe yielding goods that essentially congeal resources with a little knowledge below Marshall's principles of reducing returns, and a knowledge-based part of the economy that produces increasing-returns digital commodities, like Hewlett-Packard's computers. Companies in the knowledge community often have treatments that period both planets. But quite often, high-tech firms separate all their knowledge-based businesses from their bulk-processing ones.

The Management Environment

In the expertise world, competition is normally not a basic exercise in bargaining nonetheless a series of quests to deliver the next technological winner--the next money cow. In such a milieu, managers have to be even more mission-oriented than production-oriented. They should organize commando units of people--those who can deliver the up coming product that will make a company rich--in small teams that report directly to the CEO or to the board of directors.

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